How rap & sports makes money! Beyond Urban Branding looks at the evolution of branding and positioning trends in urban advertising campaigns. Most of what you read will deal with how corporations use or misuse music, sports and culture. Some win, some fail, but its all fun to watch. Add us today at www.twitter.com/beyondurban !!
Wednesday, July 21, 2010
Dr. Dre Drops NEW Ad with HP Computers!! Once Again Its On!!!
Just when Apple thought it was safe to announce their new profit numbers, HP strikes back!! I love it. You can be a Hattfield (Apple) or a McCoy( HP). I'm just gonna watch the action. This ad is WICKED by the way. I love it.
Monday, July 19, 2010
Great Moments in Urban Branding: Missy Elliot
My Lamborghini disappear like Houdini/2-20 cant see me in a bottle like a genie- Missy Elliot, Slide
Friday, July 16, 2010
Geico blends chess and soccer for a GOOOOOAL
Here is one I forgot to post from the World Cup. Pure comedy
Great Moments in Urban Branding: Big Daddy Kane
So don't hate me or try to underrate me/Cause I collect ends drive a Benz and live greatly- Big Daddy Kane, Erase Racism
Huggies takes one big step for diaper-kind
This ad is soooo good. Its amazing nobody thought of this years ago!! I wanted to post this when I first saw it, but I could not find it!!
Wednesday, July 14, 2010
Thursday, July 8, 2010
50 Cent and Reebok: When keeping it real goes right
Well done. Heartfelt. Intriguing. 50 keeps it poppin'. Reebok keeps you shopping.
-Beyond Urban Branding
beyondurban@gmail.com
Dr. Dre did a Coors ad?
Talk about wasted ad?! Man, I never even knew Dre made these. Never seen em, never heard about them. Why would you make an ad with Dre and waste it. BTW, all this does is make me fiend harder for detox.
I'm not sure if these are cool, creepy or offensive?
These ads just dropped. My wife saw it and was like "Did you see these ads? I felt offended..." Since she said that, I have not seen them running. I guess others felt the same? I don't know. Sometimes things that sound great in the board room, just suck by the time the ad is done. I still love the candy though.
-Beyond Urban Branding
beyondurban@gmail.com
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