Great ad. Very motivational. I remember when they said MMA was not a sport. I remember when the UFC happened and the news would never say a word on who won. Now its in Nike ads along side so many other sports- getting the same respect. Props to Nike for this one. -Beyond Urban Branding beyondurban@gmail.com
How rap & sports makes money! Beyond Urban Branding looks at the evolution of branding and positioning trends in urban advertising campaigns. Most of what you read will deal with how corporations use or misuse music, sports and culture. Some win, some fail, but its all fun to watch. Contact Adisa Banjoko at 888-588-4418