Pepsi pushes unity with Ads for World Cup

Pepsi and Akon teamed up with various soccer/football stars to make some pretty cool ads. These are fantastic. I'm not sure all the folks in N. America will appreciate them, but the rest of the planet will.

-Beyond Urban Branding

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Great moments in urban branding: Tupac Shakur

Now it's all about Versace,You copied my style/Five shots couldn't drop me, I took it and smiled.- Tupac, "Hit Em Up"

I didn't call Versace he called me to come to his show and to wear his close and to "Please wear my shoes!" Please wear my shit you are the image of Versace.- Tupac Shakur interview

MMA Brand News: Sinister Brand Clothing gets shout out from real rappers

I've always loves Sinister Brand fight wear. You've seen some of the biggest UFC stars wear their shirts into the cage. These guys have made quality stuff for years. Recently I heard a track from the upcoming album by Rakaa Iriscience from the trio Dilated Peoples. Outside of his devastating rhymes, he's one of the first rappers to train in Gracie Jiu Jitsu. His new solo album Crown of Thorns drops July 20th 2010. Anyway in one of his songs he says "Gracie Jiu Jitsu, Sinister Brand Sponsored/ You ain't fit, you old aerobics like Jane Fonda!" I love it. So many rappers reference MMA and UFC related themes in their music. This one is by far one of the best. Expect to hear more stuff like that in the coming years. If you ain't up on Dilated Peoples you are probably living under a rock. Here are two videos I suggest you peep.

You will see Ralek, Ryron and Renner Gracie in a cameo

This Way feat. Kanye West

Great Moments in Urban Branding: Notorious B.I.G

I miss B.I.G., I miss the Twin Towers....

So, what's it gonna be? him or me?
We can cruise the world with pearls, gator boots for girls
The envy of all women, crush linen
Cartier wrist-wear with diamonds in em
-Biggie Smalls, One More Chance

Beyond Urban Branding

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